My Coaching Journal

Real stories, breakthroughs, and modern insights for tennis coaches.

You’re not alone. Coaching can feel overwhelming, especially when you’re stuck in outdated methods…

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About the Author

Written by Steve Whelan

Steve Whelan is a tennis coach, coach educator, and researcher with 24+ years of on-court experience working across grassroots, performance, and coach development environments. His work focuses on how players actually learn, specialising in practice design, skill transfer, and ecological dynamics in tennis.

Steve has presented at national and international coaching conferences, contributed to coach education programmes, and published work exploring intention, attention, affordances, and representative learning design in tennis. His writing bridges academic research and real-world coaching, helping coaches move beyond drills toward practices that hold up under match pressure.

He is the founder of My Tennis Coaching and My Tennis Coach Academy, a global learning community for coaches seeking modern, evidence-informed approaches to player development.

👉 Learn more about Steve’s coaching journey and philosophy here:
About / My Journey

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For full access to course content, live meetups, and my complete session design framework, explore:

Tennis coaches attending a live workshop presentation led by Steve Whelan
Group of tennis coaches on court at PTR coach development event led by Steve Whelan