Steve reflects on 18 years of coaching tennis focused on rigid techniques, realizing it fails under pressure. A transformative moment at a national camp led to adopting ecological dynamics, promoting adaptability instead of scripts. This shift improved player performance and highlighted the need to educate parents and colleagues about this new coaching approach.

Steve reflects on their coaching journey, initially taking any opportunity for income, which diluted their effectiveness. A pivotal experience with a disability group highlighted the need for specialization. Choosing to focus on under-10 tennis led to greater satisfaction, effectiveness, and recognition, underscoring the importance of finding a coaching niche for success.

Many coaches confuse delivering tennis activities with effective coaching. They often rely on technical jargon and structured drills instead of adapting to players’ actual needs. Focusing on biomechanical techniques over real-time observations neglects the game’s dynamic nature. True coaching involves flexibility, encouraging players to find organic movement solutions that improve match play outcomes.

The journey from traditional to modern coaching methods can be challenging, marked by doubts and external pressures. The author faced criticism and initial struggles with players but found success through community support, focus on real-game scenarios, and education. Ultimately, perseverance led to improved player performance and confidence in contemporary coaching approaches.

My Tennis Coach Academy has facilitated significant transformations in coaching practices over the past year. Coaches like James, Sarah, and Mark have adopted innovative methodologies, enhancing player adaptability, self-reflection, and business strategies. Their success stories illustrate the benefits of modern coaching approaches, encouraging others to join the movement for improvement.

Tennis coaching can induce self-doubt, often referred to as imposter syndrome, where coaches question their skills despite expertise. To combat this, coaches should recognize doubt as normal, focus on process over perfection, build a support network, embrace modern coaching methods, and reframe negative thoughts to foster confidence and growth.

In a recent session with tennis coach Mark Bullock, members of My Tennis Coach Academy explored inclusive coaching strategies. Mark emphasized the importance of adapting techniques for players with disabilities, utilizing the Inclusion Spectrum, and fostering creativity. The discussion highlighted the need for flexible approaches and inclusive language, enhancing the coaching experience for all.

At the BTCA National Coaches Conference, I presented my evolved coaching philosophy, emphasizing the importance of the serve in tennis. I challenged traditional methods, advocating for a constraint-led, ecological approach that integrates serves into game contexts. Feedback highlighted a need for innovative coaching practices and encouraged collaborative learning in coach education.

In June 2018, I launched my Instagram, @MyTennisCoaching, emphasizing authenticity and educational value over trends. With over 18,000 followers, I’ve built a niche community focused on real coaching experiences and research-based insights. My goal is to transform coaching through meaningful content, fostering trust and engagement within the tennis community.

In tennis coaching, managing upwards is crucial for career success, especially for coaches without their own venues. Building relationships with stakeholders enhances collaboration, influences decisions, and ensures longevity in the competitive industry. Despite its importance, this skill is often overlooked in coach education, which emphasizes technical coaching over business acumen.